Fashion Targets Breast Cancer
Fashion Targets Breast Cancer® (FTBC), a charitable initiative of the Council of Fashion Designers of America (CFDA), raises funds and public awareness for breast cancer in the U.S. and internationally. With the proceeds from Fashion Targets Breast Cancer campaigns worldwide, the CFDA Foundation provides meaningful help to all women concerned about and/or diagnosed with breast cancer by providing access to reliable health information and quality health care, and by supporting the distribution of innovative information, education and outreach that impacts the broadest number of women possible.
In 2011, FTBC began working with The New York Community Trust to develop a program that would make grants available to New York City organizations that assist women with breast cancer screening, treatment, and survival. Current Grant Recipient are Maimonides Medical Center, the Ralph Lauren Center for Cancer Care and Prevention, and SHARE (Self Help for Women with Breast or Ovarian Cancer).
Some of the world’s most famous models and celebrities have lent their face to FTBC – among them, 2012 ambassador Karolina Kurkova, who visited breast cancer patients and staff at the Maimonides Breast Center.